Influential pioneer who defined the alternate reality entertainment genre worldwide. Sean Stewart is an award-winning science fiction novelist, a groundbreaking figure in transmedia storytelling, and the most experienced and influential writer of Alternate Reality Games (ARGs) in the world. A graduate of the University of Alberta in Edmonton and currently based in California, Sean has founded four genre defining companies including 42 Entertainment and Fourth Wall Studios, behind ARG campaigns including The Beast, I Love Bees, Year Zero, and Vanishing Point (Microsoft). In publishing, he has continued to push the envelope of the traditional novel with the transmedia Cathys Book, a New York Times and international bestseller currently published in twenty countries and a dozen languages around the world. For more information about this TEDxTalk or TEDxEdmonton, visit http://www.tedxedmonton.com.